Google AdSense - pros, cons and alternatives

You have a website online for a long time, and it is generating a good number of visits every day and you are thinking about whether or not to use Google AdSense ads on it to make some kind of income. Before making a decision, learn about the pros and cons of Google AdSense.

Google AdSense - pros, cons and alternatives

what are google adsense

Google AdSense is an advertising service provided by Google through which ads are displayed on various websites depending on the content that the user searches for through the search engine, so that the owners of those websites receive, in return for the ads that they publish, a financial return that represents part of the profits that Google receives. In exchange for publishing these ads, it is worth noting that website owners can insert ads into their sites by pasting a code written in JavaScript.

Pros and cons of Google AdSense

AdSense in general is a great tool for webmasters. While they may have become accustomed to worrying about how to raise enough money to keep their sites profitable, or at least keep them online those worries are gone.

Pros of Google AdSense.

AdSense allows webmasters to forget about these concerns and focus on creating good content for their sites. In fact, the focus now is on creating high-quality content (often associated with the google adsense top paying keywords) that will bring you many visitors.

AdSense can also be well integrated with your website and can be easily customized in terms of colours, size and placement meaning you can try it out in any way you want to increase your income.

Another pros of Google AdSense is that it is a very good way to generate consistent revenue on your site. All you have to do is create some quality content and keep it updated and you can literally live off your website. A lot of people are doing this nowadays with AdSense, so it has become a kind of business in itself.

It's also a great program because you can have the same account to advertise on all of your pages. This is great for webmasters with a large amount of content because it means they don't have to create as many accounts unnecessarily.

cons of Google AdSense

Like any other advertising program, there are some Cons that Google AdSense suffers from, the most important of which are as follows:

  • Google can terminate your account at any moment, and it cannot be lenient with you if you violate AdSense policies, which in fact is not a defect, but rather a strict indication of the seriousness and credibility of Google AdSense.
  •  Like all forms of online income, you need significant traffic (a lot of visits) in order to make money.
  • When people click on an AdSense ad, you make some money, but the visitor also leaves your site and goes to the advertiser's site.
  •  Sometimes it does not necessarily pay more than other similar advertising programs.
  •  Reviewing an application for an ad account takes a long time, which is frustrating for beginners.
  •  Receiving a pin code to activate your Google AdSense account before receiving the first payment may be a complicated process and you will face some problems, but it is solved in most cases.

Alternative to Google Ads

Many beginners believe that Google AdSense is the only way to make a profit from the website, and they do not know that there is an alternative to Google AdSense, so we find many people who want to create websites and seek profit from Google AdSense, but after a while the moment of creating an AdSense account comes, and you will feel disappointed if the response is no. Your request to obtain an AdSense account or your account has been banned from Google AdSense for violating some policies. Unfortunately, because of this rejection, many people stopped publishing new content on their sites and felt that this was the end of the field of making money from the Internet.

If you are one of them, don't worry. I will share with you the best Google AdSense alternatives that you can subscribe to to profit from your website.

The best alternatives to Google AdSense


One of the best alternatives to Google AdSense. It is a very distinctive and reliable company. You can rely on Adsterra as a good alternative to Google AdSense.

Like Google AdSense, Adsterra is an advertising network that does not have any conditions on minimum visits. Publishers must have at least a traffic volume of no less than a thousand visitors per day.

On the other hand, the site must have been operating for several months to be approved, which is almost similar to Google AdSense.

The difference between Adsterra and Google AdSense is that it does not have strict laws and policies like Google, it accepts almost all types of websites.

ezoic alternatives

ezoic It is one of the best effective alternatives to Google AdSense, which helps you a lot if you encounter problems accepting your AdSense account, and therefore, through ezoic , you can use its ads to increase your profits on your blog or website.

Since then, it has been one of the alternatives to Google AdSense, as it works to activate ads on the site easily, and it is essentially affiliated with it and works to display ads to easily achieve the desired profit.

Propeller Ads

Propeller Ads is one of the largest pop-under advertising networks today, and one of the best AdSense alternatives.

The company started operating in 2011 and quickly developed into one of the largest networks offering good earnings per thousand impressions.

If the content of your site violates the rules of Google AdSense, you can rely on this company as one of the best alternatives to Google AdSense.

If you own an entertainment, video/movie, games, dating, software, gambling, etc. website.

PropellerAds is dedicated to these areas.

If you've got one of these spots, you can make more money with PropellerAds than with Google Adsense.

If you have mobile traffic, it is the best alternative to AdSense.

Because it works closely with advertising networks that spend money on mobile application download services, which leads to achieving excellent returns for your site, it may be a suitable alternative to Google AdSense, so you should try it first.


The Yllix advertising network is one of the best alternatives to AdSense. It is a network that has spread in recent years and offers good profits per thousand impressions. It can become a good alternative to Google AdSense.

Their homepage may look simple, but their dashboard is great and it's easy to start making money from ads.

Yllix has many types of ads like pop-ups, direct links, mobile redirects, layered ads and full page ads so you can get good CTR and earn money with them.

Be careful, the company works on the CPA system, which means that you make a profit and get money in exchange for the visitor interacting with the ad and not just clicking.

This method may be a little difficult, but experiments have proven that this system is much better.

Especially if your site talks about programs and downloads, you will get fantastic profits that Google AdSense will not provide you with.


It is one of the best Google AdSense alternatives ever. PopAds programs stand out from others in many ways. Which puts it in a great competitive position with Google AdSense itself. It is one of the most popular ad mediation platforms ever.

One of the strongest features of PopAds is that it does not set strict conditions for entry into its program. In addition, it provides many opportunities for new bloggers and website owners. You can profit from it instead of relying on more time for archiving.

PopAds offers flexible terms on monetization as well. In addition, it has a small minimum payout. Therefore, dealing with them represents very easy solutions. Especially if your blog has problems with Google AdSense.

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